This is a sponsored content piece I had the pleasure of storyboarding, designing and animating for the CDIC (Canada Deposit Insurance Corporation) on behalf of Global News. The goal was to create a straightforward, engaging video that introduces the CDIC to prospective clients. In order to create this piece, I took a minimalist design approach and utilized the corporation’s iconography (sometimes designing new icons for the purpose of the explainer), fonts and colour palette.
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CDIC Launch Campaign
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Client: CDIC / Global News
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